# Ammo vs PheroProof: What is the difference?

**URL:** <https://pheromonetalk.com/t/ammo-vs-pheroproof-what-is-the-difference/3172>\
**Category:** Men's Pheromone Advice & Field Reports\
**Created:** [April 17, 2007, 6:14am UTC](https://pheromonetalk.com/t/ammo-vs-pheroproof-what-is-the-difference/3172 "2007-04-17T06:14:43Z")\
**Posts on this page:** 1\
**Showing post:** 20

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**Author:** ![Gone\_with\_the\_Wind](https://sea2.discourse-cdn.com/flex016/user_avatar/pheromonetalk.com/gone_with_the_wind/32/2227_2.png) [@Gone\_with\_the\_Wind](https://pheromonetalk.com/u/Gone_with_the_Wind)\
**Post date:** [April 22, 2007, 11:50pm UTC](https://pheromonetalk.com/t/ammo-vs-pheroproof-what-is-the-difference/3172/20 "2007-04-22T23:50:28Z")

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> [@Futurist](#):
>
> Right. My only concern is providing newbies with information overload, as I think I may have done in the past. The successful sites that are able to get customers tend to dumb things down, simplify information, or just not provide the whole picture.

Here’s another idea, based on today’s experiences with PheroProof.

I did look at your dosage recommendations on the ad page. I started off with 2 sprays to my chest, let it dry down a bit, and then put on a shirt. After huffing in my shirt a bit to get a feel for what I was wearing I decided to go for a couple more sprays on my hair. By this time the cologne aroma was getting pretty strong. I’m a little older than most users so I thought I could use a little more none, but no more cologne. I put on one spray of the none to my chest.

When I went out to the mall and shopping I found I was either well into OD teritory, or else I was easily identifiable as “the cologne wearing guy.” A couple of girls were pleasant and talkative, but more were avoiding me.

Actually, it was pretty funny and I had a good time observing the reactions. I don’t hold it against the product because I’ve been in OD land before. Next time I will use a more reasonable application.

Anyway, the idea.

Start users off with just PheroProof, and include a written explanation about finding the sweet spot, and what an OD is. You should start them off at a low dose, and have them gradually work up. You should be able to provide them this at a bit lower price point than you currently have for the combo.

Then offer an advanced users kit targeting users who have been hooked by the basic product. In this one include the tweaking extras as you do now. However, offer the PheroProof in an unscented version and also provide a bottle of cover cologne/enhancer. This will enable your advanced user to both tweak the none and nol ratios, and also uncouple the cologne dose from the pheromone dose. This kit could be sold at a higher price point, and the people getting it would understand what they were getting and appreciate it. Your ad copy for the advanced kit could include an explanation. Or - you could include an add for the advanced kit in the package with your basic product, perhaps in a sealed envelope that says “Don’t open until you’ve tried PheroProof for a week.”

- Just ideas for consideration -

Take care

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