Once olfactory/pheromonal stimuli have conditioned the rapid endocrine response, other sensory input may actually elicit the change.
Roney JR, Lukaszewski AW, Simmons ZL.
Rapid endocrine responses of young men to social interactions with young women. Horm Behav. 2007 Sep;52(3):326-33
James V. Kohl
Author/creator: The Scent of Eros
Sounds like classical conditioning. No big surprises there. It works for salivation.
The surprise to me is that there is no mention of pheromones in the article, albeit one of the references includes pheromones in the title. Thus, if it’s olfactory conditioning of salivation, and olfactory/pheromonal conditioning of men’s hormone response to women, why aren’t more researchers detailing the most likely cause and effect? Perhaps they are not surprised, but maybe they just don’t think about it.
James V. Kohl