Tater will further speculate that Winifred Cutler sells Athena 10x for “training” purposes. Whatever the phero is, its a combination of self-effect and training of your body to make the appropriate complimentary/competitive pheros.
Why do you need to wear her stuff for a month or two before seeing noticeable results? Because, especially if you aren’t properly hydrated (and suddenly deciding to drink water instead of soda, coffee, tea or worse doesn’t help), it takes a while for your body to manage the change. Thats also why the Athena 10x effect lasts for as much as 6 months after you use it.