My very good friend Alex did a TEDx talk in Vegas:
You can tell when he started he was a bit nervous, but it was a really a great talk that is deserving your viewership.
It’s quite a fascinating topic actually the way he has tied it all together. Definitely worth 21.50 of your time. You will be a better person for it. If you have not been to the TED: Ideas worth spreading site or don’t know about it I implore you to check it out. The best site on the web, hands down!
I agree, the TEDTalks are great! I was on the Approach Anxiety blog the other day and read a post about how storytelling is a great way to connect with women because it taps into their emotions. In the post they put a link to YouTube - Benjamin Zander: Classical music with shining eyes TEDTalk as an example of effective storytelling communication. Man, it was an awesome talk and thanks to his enthusiasm and storytelling abilities, I’m now a classical music convert! 
That’s what’s so great about the TEDTalks, they show you new ways of thinking about old ideas.
Anyways, thanks for posting and here’s a link to the Approach Anxiety post “How To Effect Her Emotionally.”
Wow..thanks gonna have to really take the time to watch these both.
THANKYOU for the site, it’s amazing. I watched a couple of things there and loved 'em. 
Dude on the link, not so much.
Identify and extrapolate the underlining commonality between warring parties and using that shared thread as a basis to weave a marketing campaign to bring peace to waring parties? I think I got what he is saying.. LoL!
By the way That “Melt the paint off the walls set the sheets on fire passionate couples” statement is keeper! 
Dude must be a hoot to conversate with! Appreciate your posting of this Steve!
He’s a terrific guy. Probably the most genuine person I have EVER met.