I agree, the TEDTalks are great! I was on the Approach Anxiety blog the other day and read a post about how storytelling is a great way to connect with women because it taps into their emotions. In the post they put a link to YouTube - Benjamin Zander: Classical music with shining eyes TEDTalk as an example of effective storytelling communication. Man, it was an awesome talk and thanks to his enthusiasm and storytelling abilities, I’m now a classical music convert! 
That’s what’s so great about the TEDTalks, they show you new ways of thinking about old ideas.
Anyways, thanks for posting and here’s a link to the Approach Anxiety post “How To Effect Her Emotionally.”